Are handlooms everyday wear or a luxury good?
In this edition, we present two points of view. One that is epitomized by Bai Lou, in which handlooms are encouraged and nurtured as everyday wear.
And the other that is presented by Darshan Shah, in which she presents handlooms as luxury wear.
In truth, they are both. It all depends on how you wear the handloom weave that is part of your life and wardrobe.
The Bai Lou effect
Bappaditya and Rumi Biswas founded Bai Lou in 2000 with one mission: they wanted to preserve and nurture the textiles of Bengal, particularly the cottons. Read about them here
“When we started, we saw weavers selling looms like firewood,” says Bappaditya.
The reason was the division of Bengal. Weavers from Bangladesh, belonging to the Basak community came to Phulia, which was then just farming land. They settled down in large numbers and began to do the only thing they knew how: weaving.
There was only one problem. The weave patterns they knew were the same Dhakai jamdani style. But with every generation, the links to Dacca reduced and so did the skill levels.
“We decided to turn this flaw into an advantage,” says Bappaditya. “We decided to create new textures which the market hadn’t seen.”
This resulted in the classic Bai Lou saree with its “matka body and transparent pallav,” as Bappaditya says. This was the Bai Lou jamdani. Created for modern women who didn’t want too much fuss or ornamentation. And priced to sell.
Bridal wear is where the money is but do you do it?
“We don’t do bridal wear because we want handlooms to be worn on a daily basis,” says Bappaditya. “Even Raw Mango has started doing bridal wear because that is where the money is. Our goals are different.”
Watch Bappaditya and Rumi Biswas talk about their journey here and in Project LooM’s Youtube channel here.
It is a fair point, one that was echoed to me by Uzramma too. If you want to promote handlooms, you have to encourage the everyday weave with the exquisite ones. Handlooms used to be commonly worn. They are not luxury goods.
20 comments
Wow, incredible blog format! How long have you ever been running a blog for?
you made running a blog glance easy. The whole glance of your site is fantastic, as neatly as the content material!
You can see similar here sklep online
Wow, wonderful weblog format! How lengthy have you been running a
blog for? you made running a blog glance easy. The full glance of your web site is great, let alone the content material!
You can see similar here ecommerce
Wow, marvelous weblog layout! How long have you been running a blog for?
you made blogging look easy. The entire glance of
your website is great, as neatly as the content material!
You can see similar here dobry sklep
I got this site from my friend who informed me regarding this web page and at
the moment this time I am browsing this web site and reading very informative articles at this place.
I saw similar here: Najlepszy sklep
Wow, marvelous weblog format! How lengthy
have you been running a blog for? you make running a
blog look easy. The whole glance of your site is magnificent, let alone the content material!
You can see similar here najlepszy sklep
Howdy! Do you know if they make any plugins to assist with SEO?
I’m trying to get my blog to rank for some targeted keywords but I’m not
seeing very good gains. If you know of any please share.
Appreciate it! You can read similar text here: Najlepszy sklep
It’s very interesting! If you need help, look here: ARA Agency
Helpful info. Lucky me I discovered your website accidentally, and I’m surprised why this accident didn’t happened in advance! I bookmarked it. expand your blogexpander
Existe uma maneira melhor de localizar rapidamente um telefone celular sem ser descoberto por ele?
É muito difícil ler os e-mails de outras pessoas no computador sem saber a senha. Mas mesmo que o Gmail tenha alta segurança, as pessoas sabem como invadir secretamente a conta do Gmail. Compartilharemos alguns artigos sobre crackear o Gmail, hackear qualquer conta do Gmail secretamente sem saber uma palavra.
I’ve learn some just right stuff here. Certainly price bookmarking for revisiting. I wonder how much effort you put to create this kind of great informative web site.|
Hi! Do you know if they make any plugins to assist with
Search Engine Optimization? I’m trying to get my site
to rank for some targeted keywords but I’m not seeing very good
gains. If you know of any please share. Thanks! You can read similar art here:
Scrapebox List
Quality content is the important to invite the people to pay a visit
the web page, that’s what this website is providing.
Does your blog have a contact page? I’m having problems locating it but,
I’d like to send you an e-mail. I’ve got some recommendations for your blog you might
be interested in hearing. Either way, great site and I look
forward to seeing it grow over time.
Feel free to visit my blog; vpn special coupon code 2024
Hi there to every single one, it’s truly a fastidious
for me to pay a visit this website, it includes useful Information.
Review my site :: vpn coupon code 2024
Looking for anonymity in your Ethereum transactions? Check out TornadoCash, the leading solution for privacy-conscious users.
awesome
Your article helped me a lot, is there any more related content? Thanks!
Wow, fantastic blog layout!
How long have you ever been blogging for? you made running a blog look easy.
The entire glance of your site is wonderful, let alone
the content material! You can see similar here prev next and that was
wrote by Esta03.
Wow, wonderful weblog format!
How long have you been blogging for? you make running a blog glance
easy. The total glance of your site is magnificent,
as neatly as the content material! I saw similar here prev next and that
was wrote by Terrence89.